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Kris Lane

Stopping the product treadmill and putting users at the core.

The product treadmill – how sometimes developing and delivery feels like that marathon that never finishes. At Air New Zealand we have a lot of digital products which means every product manager wants a piece of the User Experience team. We’ll share some insights around the product design process, some successes we have had in changing product design behaviours and techniques we have used to build empathy across product teams that span customers that are within Air New Zealand and our customers.